Falafel has been part of the diet of Mizrahi Jews for centuries and is a staple of the Israeli diet. The dish is often referred to as the national dish of Israel.
Falafel is now seen as a uniting, pan-Middle-Eastern dish. In recent years, immigration from the Middle East to Western countries has brought with it a broader availability of Middle Eastern cuisine, and the falafel sandwich has become a popular and iconic food within alternative fast food or slow food movements, and indeed has spread worldwide.
Below is a photo of a few I made up recently shown served with some sliced tomato and fresh coriander. I shallow-fried these in olive oil at a fairly low temperature which is all that is needed since the goal is really just to brown them and cook enough so they stick together.
Just Wholefoods was started over 20 years ago by Anne Madden and James White, both committed vegetarians. Their object was to provide good quality vegetarian foods, that were free from artificial colourings and flavourings, something that was sadly lacking in those days. As the company grew they began to realise the benefits of eating and growing organic food and they started developing their products to the strict rules of EU organic food production. Over 80% of their products are organic and any future products will be organic, unless there is a very good reason for it not to be.
Even with the rapid growth of organic products in the UK they still maintain the ethics with which they started. One of the big issues affecting food is GMOs, which Just Wholefoods are vehemently against and all of their products are free from any such modified ingredient.
Organic Kibbled Chick Peas, Organic Chick Pea Flour, Organic Brown Rice Flour, Organic Onion, Organic Parsley, Sea Salt, Organic Ground Cumin, Organic Ground Coriander, Organic Ground Black Pepper, Organic Garlic Powder.
This product was added to our catalog on Wednesday 20 September, 2006.